Global
Study 01
Signal
75%
Global Brand
Coca-Cola
Brand > Taste. Every Time.
Published evidenceView case study
Published Research
Case Studies
Peer-reviewed, published neuromarketing research from global and Indian brands. These are not our claims, they are the scientific record. The same principles power everything we do at Myelin Sheets.
All Brands13
Global8
India5
Page Snapshot
13
published brand studies
8
global research examples
5
India-focused examples
2
filter paths to browse
Every card below follows the same proof format from the content doc: tag, stat, brand, headline, and a case-study cue.
Research Grid
Evidence the market could already see
A cleaner way to scan the published research: filter by market, compare the key signal, and move through each study without the page feeling packed.
Active View
Browse the full scientific record across every featured brand.
13brand cards visible
Global
Study 02
Signal
50/50
Global Brand
Pepsi
Won the Taste Test. Lost the Market.
Published evidenceView case study
Global
Study 03
Signal
195M+
Global Brand
Lay's
A Bag Redesign. 195M Minds Changed.
Published evidenceView case study
Global
Study 04
Signal
$200M
Global Brand
41 Shades of Blue. $200M.
Published evidenceView case study
Global
Study 05
Signal
1,500
Global Brand
Campbell's
1,500 Minds to Perfect a Label.
Published evidenceView case study
Global
Study 06
Signal
EEG-Led
Global Brand
Hyundai
Redesigned by the Brain.
Published evidenceView case study
Global
Study 07
Signal
+12%
Global Brand
Mercedes-Benz
The Brain Sees a Face in Every Car.
Published evidenceView case study
Global
Study 08
Signal
+20%
Global Brand
PayPal
Security vs Speed. Brain Chose Speed.
Published evidenceView case study
India
Study 09
Signal
85%
India Brand
Amul
50 Years of Neuromarketing. Accidentally.
Published evidenceView case study
India
Study 10
Signal
60yr
India Brand
Fevicol
No Celebrities. Pure Neuroscience.
Published evidenceView case study
India
Study 11
Signal
Movement
India Brand
Tata Tea
When Tea Woke a Nation.
Published evidenceView case study
India
Study 12
Signal
#1
India Brand
Cadbury India
The Science of Making India Feel.
Published evidenceView case study
India
Study 13
Signal
Top 3
India Brand
Tanishq
Jewellery That Speaks the Indian Brain.
Published evidenceView case study